About Me

Me and the fam on a mountain

My Professional Life

Throughout my career, I’ve delivered intuitive and accessible designs by close collaboration with cross-functional leaders to ensure seamless user-centric solutions. I leverage data to identify opportunities, validate solutions, and measure the impact of designs. I strive to practice mindful leadership and always remain teachable.

My Core Design Principles

Understanding the Problem is the key to creating effective Solutions

  • Get to know the user and have empathy for their situation. Walk in their shoes to understand the broader context of their lives.

  • Identify your key partners and understand what makes them tick. Bring them into your process whenever possible to build consensus and leverage their expertise.

  • Make sure we are doing the right work the right way! Talk to your users as you go to test and validate your hypothesis.

My Life Life

I am a husband and dad who lives in Richmond, VA with my amazing wife and two wonderful kids. I am painter and cook. I am an enthusiastic coffee drinker who drinks all the coffee that may wife makes at Eddie Rose Coffee. I am a terrible woodworker and gardener (luckily I love learning new things!). I love meeting other designers and creating space to have meaningful conversations.